Maison YAMAS was born in Oujda, from a deep passion for Moroccan elegance and the ancestral craftsmanship of the caftan.
At the origin, there is a woman, a story, an emotion.
The story of a creator, fascinated since childhood by the beauty of embroidery, the nobility of fabrics, and the grace of our artisans’ hands.
In the heart of Oujda, she sought to revive this heritage by creating a boutique where each caftan tells a story — the story of Morocco, of femininity, and of refinement.
At Maison YAMAS, we believe that the Moroccan caftan is more than a garment — it is a work of art, a symbol of identity and cultural legacy.
Our creations combine a deep respect for traditional craftsmanship — sfifa, aâkad, fine embroidery, and hand finishes — with a modern touch designed to enhance the beauty of today’s woman.
Each design is the result of meticulous work, where elegance meets boldness and every detail carries meaning.
Our mission is to make the Moroccan caftan shine in Oujda and beyond, offering every woman the experience of an exceptional piece, perfectly suited to her personality and her most special moments.
Whether you wish to rent a caftan for a special occasion or acquire a rare creation, Maison YAMAS is committed to making luxury accessible, without ever compromising the authenticity of handcrafted work.
Our vision is to become the ultimate reference for the caftan in Oujda, a destination where tradition, elegance, and modernity come together.
Our ambition is to make Maison YAMAS a true showcase of Moroccan craftsmanship, where every woman can find the caftan that reflects her — whether she is in Oujda, Casablanca, Paris, or Dubai.
Located in Oujda, our showroom is a space dedicated to beauty and discovery.
We welcome you with the promise of a personalized experience — advice, fittings, adjustments, and guidance to help you find your perfect caftan.
From caftan rental in Oujda to bespoke creations, Maison YAMAS opens the doors to a universe where Moroccan elegance reveals its full splendor.
Every thread, every pearl, every stitch carries the soul of our culture.
Maison YAMAS is the meeting point between past and present, between Moroccan artistry and modern femininity — a house where each caftan becomes a memory, a dream, an heirloom.